Lawn Mowing Franchises: Everything You Need to Know
The #1 Lawn Mowing Franchise: Work for Yourself, not by Yourself.
By becoming a Jim’s Mowing franchisee, you leverage our brand, pricing power, advertising, training, systems and support to reach profitability faster, and scale your business while reducing both risk and stress.
The #1 Lawn Mowing Franchise for Lifestyle and Living your Best Life.
Did you know that gardeners report some of the highest levels of job satisfaction? And with our completely flexible business model you can quickly achieve the work/life balance that’s best for you and your family. With Jim’s Mowing you’re the boss, so live your best life by choosing your income, your jobs, on your schedule, and at your prices.
The #1 Lawn Mowing Franchise for Total Flexibility – Your Services, Your Schedule, Your Prices
With Jim’s Mowing you have the complete flexibility to offer a custom mix of services based on your schedule, skills and work preferences.
You can provide lawn mowing, landscaping, pruning, lawn care, fertilizing, pressure washing, snow removal and ice-control services to residential, commercial, and strata customers. Many franchisees also offer fence-building, deck-building, excavation and hardscape installation services. The choice of what services to offer is completely up to you.
With Jim’s Mowing you have the complete flexibility to offer a custom mix of services based on your schedule, skills and work preferences.
You can provide lawn mowing, landscaping, pruning, lawn care, fertilizing, pressure washing, snow removal and ice-control services to residential, commercial, and strata customers. Many franchisees also offer fence-building, deck-building, excavation and hardscape installation services. The choice of what services to offer is completely up to you.
The #1 Lawn Mowing Franchise to Minimize Risk, and Maximize Reward
Launching a successful landscape maintenance business from scratch can be an impossibly daunting task. Branding, quoting, online advertising, marketing strategy, best practices, routing, scheduling, hiring, training…where even to begin?
With over 90% of small business failing in the first 5 years, the benefits of launching a new business with the support of a strong franchisor is recognized to significantly increase the odds of success.
With Jim’s Mowing you benefit from the systems, training and support we’ve built over decades from day one. We have over 30 years of experience building very successful small businesses in the lawn care and landscaping industry. No challenge you’ll face is new to us, and we’ll teach you everything we know.
The #1 Lawn Mowing Franchise Brand
Jim’s Mowing is the most recognized and trusted name in lawn care and landscape maintenance in BC. Our trailers are seen by hundreds of thousands of consumers across BC daily, and we have a very strong advertising and social media presence online.
When consumers think of lawn care and landscape maintenance, they think of Jim’s Mowing. Our trailers and advertising generated over 4,500 new customer leads in 2020.
The #1 Lawn Mowing Franchise for Software, Systems, Training and Support
For over 30 years we have been striving to create and improve our systems, methodologies and best practices to increase the performance, efficiency and profitability of our franchisees. Our franchisees enjoy an outstanding work/life balance while earning $150,000 to $1,000,000 in revenue annually, more than enough to have the income and freedom to live their best lives.
As a Jim’s Mowing franchisee, you will also have access to our proprietary Customer Relationship Management (CRM) software Jim’s Jobs, as well as a suite of CRM and Bookkeeping software systems offered by our strategic partners, saving you hours of paperwork every month. Earning a strong income is great, but earning more money in less time is even better.
You will also receive 40 hours of classroom training at the Jim’s Group campus in Melbourne, Australia (available online only during Covid-19 travel restrictions) and 1-2 weeks of comprehensive field training in Vancouver, BC.
Once you start your lawn mowing franchise, you will continue your training with 13 weekly sessions covering all the most important facets of running a lawn mowing franchise efficiently and profitably.
Ongoing support is then provided by monthly meetings and training sessions; advising by our team of expert coaches; and guidance from our community of franchisees who support each other for the benefit and success of all.
Leads: How We Generate Work for our Lawn Mowing Franchises
Our marketing efforts focus primarily on creating new work leads for our franchisees. All our branded trailers and advertising feature the 310-JIMS number or a link to our online booking form on jimsmowing.ca.
Over 4,500 new customers contacted us for a free quote in 2020, increasing from 2,500 in 2018 and 3,500 in 2020. All inquiries are processed through our Delta Call Centre and then dispatched to our franchisees across BC who are open to taking new customers. You will have the ultimate in flexibility by only taking leads for the work you want, and only when you want it.
You can purchase as many leads as you need to build/grow your business and you will be starting with 50 free leads. Our closing ratio on leads is approximately 80%. In other words, 4 out of 5 leads convert into business.
We had so much work in 2021 that we turned away over 1,000 new customers because we didn’t have enough franchisees to meet demand. Over 50% of our franchisees are at capacity and are no longer taking on new work on a regular basis.
The #1 Lawn Mowing Franchise Means More Trailers and More Trailers Means More Leads
The foundation of our brand’s success is our famous Jim’s Mowing green and yellow trailers. Similar in the way that television, radio and internet commercials are more effective through repetition, the more trailers we have in a neighborhood or town, the more likely consumers are to call us when they need us.
And as we increase the number of trailers in neighborhoods, the relationship between the increase in the number of trailers and the increase in the number of leads is greater than 1 for 1. In other words, more trailers equals substantially more leads.
No competitor has anything near our fleet of trailers which are continuously reinforcing our brand across BC.
The #1 Lawn Mowing Franchise Means You Harness the Power of our Group Advertising
Building a business is no longer what it used to be. Gone are the days when you could build a lawn care business with a pickup truck, a lawnmower, and some flyers. Businesses today require a strong website, and a very solid understanding of online marketing, advertising and social media. New businesses can waste tens of thousands of dollars on online advertising with very limited results. We do this all for you, expertly, and with the advertising budget of an organization of over 65+ franchisees.
With Jim’s Mowing, each of our franchisees contribute to a group advertising fund, and the combined advertising budget of over 65+ franchisees is leveraged geographically to benefit the franchisees who need it most.
With a Jim’s Lawn Mowing Franchise it’s all for one, and one for all.
The #1 Lawn Mowing Franchise for Pricing Power
The Jim’s Mowing brand delivers strong pricing power. Jim’s Mowing is the recognized premium service provider in BC, which translates to higher demand from higher margin customers.
Compared to our competitors, our pricing is 20-30% higher (and in the top 10% of our industry). Our customers recognize us as the premium service provider and are willing to pay premium prices for our services because we deliver value.
We have the highest standards of performance in the industry, including uniformed employees, new trucks, clean & branded trailers, and all our owners/operators are police background checked.
The #1 Lawn Mowing Franchise opportunity: Our Customers
Our two core demographics are an aging population who desire to remain in their homes, and young professional 2-earner families with young children and little time for maintaining their homes. They use us because they trust us.
Both our core demographics will continue to show strong demand for decades to come.
Our Lawn Mowing Franchise Work Season
In the Lower Mainland of BC, we experience one of the longest growing seasons in North America with mild and short Winters combined with an absence of prolonged drought in the Summer. Most of our lower mainland franchisees operate 10-11 months of the year without relying on snow removal or ice control in the winter. Our Okanagan franchisees take winters off or offer snow removal services to make up for their shorter growing season.
The Lawn Mowing Franchise Opportunity in BC compared to Australia
We expect Jim’s Mowing in Canada to experience growth similar to Australia. Melbourne, a city similar in size and climate to Vancouver, has over 400 franchisees, and the State of Victoria, similar in size, climate and population to BC, has over 800 franchisees. In comparison, we currently have only 65+ franchisees in BC. Wo with strong demand from costumers and a limited number of franchisees, we will have plenty of room for growth for decades.
The #1 Lawn Mowing Franchise: Recession and Pandemic Proof
Jim’s Mowing has continued to grow at a steady pace over the past 25 years. Even through recessions and the Coronavirus pandemic, our sales and number of franchisees have continued to grow at a strong pace.
Interestingly, the Coronavirus pandemic had an overall positive effect on our business, with new business up over 25% compared to the same period last year. Consumers are less able/willing to travel and are therefore spending a large proportion of their discretionary budget on home improvement, especially on their outdoor spaces.
What You Need to Get Started with the #1 Lawn Mowing Franchise Worldwide
You can purchase a Jim’s Mowing franchise territory for $30,000. Beyond that you will need a clean used truck ($7-$12,000), a Jim’s Mowing trailer ($5-$15,000) and a start-up equipment package ($6,500) to start your lawn mowing franchise in BC. This equipment package includes everything required to perform the basic jobs for which you will be contracted. Specialized equipment can also be purchased (or leased) but is not necessary for the basic operation of the Jim’s Lawn Mowing franchise.
Other than the truck, trailer and tools of the trade, very limited space, furniture and equipment are required to operate a successful Jim’s Mowing franchise. Most of the tools needed to run a franchise are stored in the Jim’s Mowing trailer, and the truck and trailer are usually street parked to benefit from free street advertising. A small parking area can be rented on private property at a reasonable cost in most municipalities (to store the trailer if street parking is not permitted).
The #1 Lawn Mowing Franchise: Work for Yourself, not by Yourself.
Jim’s Mowing Franchisees have all the benefits of the small owner-operator (quality of work, personalized service, premium customer experience, etc.), but also enjoy all the benefits of a large organization (enterprise systems, support, training, research & development, advertising, and marketing expertise).
A Jim’s Mowing franchise is really the best of both worlds.
About Us
Since 1989 the Jim’s Group has become the largest home services franchise organization globally with over 4,400 franchises worldwide, and Jim’s Mowing Canada supports the operations of 65+ Franchisees in British-Columbia.
Jim’s Mowing has the brand, pricing-power, advertising, systems, software, support and training to help our franchisees get from start-up to success quickly and easily.